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About Us

Serious Fishing is an outfitter of high quality gear, equipment and clothing for fishing enthusiasts at great prices and with top customer service!

Worldwide Logistics

Headquartered in UK, we cover the globe with our advanced logistics capabilities. We're confident that you'll be delighted with your experience in shopping with us.

Why Choose us?

We know that as a customer it is important to have faith in the company your are buying from, especially if you are purchasing high value items or urgently need something delivered at a specific time. You want to make sure you get exactly what you order, at the price you want, delivered when you need it. At Serious Fishing we value every order - no matter how big or small - and that's what we aim to do, every time.

Years of Experience

Serious Fishing is led by Trevor Finlay who's passion for all things fly-fishing from an early age has spilled over into the development of Serious Fishing into the premier outfitter and online business that it is today. Andy McClelland leads the extensive Fishing and Fly Tying Department, and Connor McCracken leads the Outdoor Sports and Countrywear Department. Our fantastic showroom in Ballymena is headed up by Neil McWhirter formerly of Braddell's in Belfast fame and pedigree. Neil also provides valuble expertise to our Country Sports clientele. 

Customer Service

Our customer service team is led by Amy Lennox who ensures that your orders and any queries are dealt with promptly and efficiently.  To reach any of the team please email or use the form below.

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